Signifier of Kiwi Identity Would the Real Buzzy Bee Please Step Forward

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Lindsay Neill
https://orcid.org/0000-0003-1479-6938
Marilyn Waring
https://orcid.org/0000-0002-5241-717X

Abstract

Contested myths of origin surround one of New Zealand’s best-loved cultural icons, or ‘kiwiana’: a pull-along children’s toy called the Buzzy Bee. This paper clarifies those domains by presenting new information gleaned from Betty Schlesinger, widow of the bee’s inventor. Clarification is important because the Buzzy Bee is, as kiwiana, a material item strongly associated with Kiwi identity. As a Māori word, ‘Kiwi’ is a common, often self-ascribed, term identifying people from Aotearoa New Zealand. In clarifying the Buzzy Bee’s history, this paper adds new information to the knowledge base of what it means to be Kiwi. That knowledge base is enhanced, because this paper notes that the Buzzy Bee was invented and first manufactured here in New Zealand by Betty Schlesinger’s husband Maurice Schlesinger. Betty Schlesinger’s account contrasts more popular and well-known origin myths that have served to cloud the Bee’s definitive history. In clarifying the Buzzy Bee’s genesis using Betty Schlesinger’s narrative, this paper also emphasises the important link between identity, materiality and national identity.

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