Integrated Manufacturing-Services Businesses in the Australian Building and Construction Sector

Karen Manley; Jane Marceau

doi:10.5130/AJCEB.v2i1.2882

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Published: Nov 15, 2012

DOI: https://doi.org/10.5130/AJCEB.v2i1.2882

Karen Manley

Queensland University of Technology

Jane Marceau

University of Western Sydney

Abstract

This paper establishes that the emergence of integrated manufacturing-service businessesis a key trademark of innovative industries and ‘the new economy’. Having establishedthe benefits of such integration, the phenomenon is reviewed in relation to theAustralian building and construction (B&C) sector. It is hypothesised that manufacturerssupplying building and construction work are adding value to their own activity, and that ofthe sector, by enhancing their product offerings via the provision of services. A small surveyis undertaken, with the findings revealing the nature of service provision by manufacturersin the Australian B&C sector. It appears that the ‘bundling’ of products and servicesby these manufacturers is a key competitive strategy yielding significant benefits for themand the sector as a whole.

How to Cite

Manley, K., & Marceau, J. (2012). Integrated Manufacturing-Services Businesses in the Australian Building and Construction Sector. Construction Economics and Building, 2(1), 1-12. https://doi.org/10.5130/AJCEB.v2i1.2882

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Vol 2 No 1 (2002): AJCEB

Section

Articles (Peer reviewed)

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