Browsing 14 Economics by Author "Lee Julie"

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Browsing 14 Economics by Author "Lee Julie"

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  • Lee Julie; Soutar Geoffrey; Louviere Jordan (Routledge, 2008)
    Traditional self-report ratings have some measurement problems that a relatively new method, best-worst scaling (BWS; Finn & Louviere, 1992), may overcome. This alternative method, based on Louviere's BWS, can be used to ...
  • Lee Julie; Soutar Geoffrey; Daly Timothy; Louviere Jordan (Sage, 2011)
    People differ in the importance they place on values. However, most research has selected a few values and examined their relationships with one or more variable(s) of interest. The current research differs as it examined ...