Sustainable Value Propositions: The Role of Market Orientation and Marketing Innovation

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dc.contributor.author Gudergan, Siggi en_US
dc.contributor.author Low, David en_US
dc.contributor.editor Chetty S, Collins B en_US
dc.date.accessioned 2009-11-09T05:38:38Z
dc.date.available 2009-11-09T05:38:38Z
dc.date.issued 2001 en_US
dc.identifier 2005001058 en_US
dc.identifier.citation Gudergan Siggi and Low David 2001, 'Sustainable Value Propositions: The Role of Market Orientation and Marketing Innovation', Massey University, Auckland, pp. 0-0. en_US
dc.identifier.issn 0473082063 en_US
dc.identifier.other E1 en_US
dc.identifier.uri http://hdl.handle.net/10453/3078
dc.publisher Massey University en_US
dc.title Sustainable Value Propositions: The Role of Market Orientation and Marketing Innovation en_US
dc.parent Proceedings of ANZMAC 2001: Bridging Marketing Theory and Practice en_US
dc.journal.volume en_US
dc.journal.number en_US
dc.publocation Auckland en_US
dc.identifier.startpage 0 en_US
dc.identifier.endpage 0 en_US
dc.cauo.name BUS.School of Marketing en_US
dc.conference Verified OK en_US
dc.conference.location Auckland en_US
dc.for 150300 en_US
dc.personcode 990862 en_US
dc.personcode 010246 en_US
dc.percentage 50 en_US
dc.classification.name Business and Management en_US
dc.classification.type FOR-08 en_US
dc.custom Australian and New Zealand Marketing Academy Conference en_US
dc.date.activity 20011201 en_US
dc.location.activity Auckland en_US
dc.staffid 010246 en_US


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