Browsing 10 Technology by Author "Lemon, Jim"

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Browsing 10 Technology by Author "Lemon, Jim"

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  • Lemon, Jim (College of Health Education and Human Development, Clemson University, 2005)
    If risj taking is in some measure a signal to others by the person taing risks, the model of 'costly signalling" predicts that the more the apparent cost of the risk to other exceeds the perceived cost of the risk to the ...