Browsing General by Author "Beatson, A."

UTSePress Research/Manakin Repository

Search UTSePress Research


Advanced Search

Browse

My Account

Browsing General by Author "Beatson, A."

Sort by: Order: Results:

  • Lings, I. N; Beatson, A. (Australian and New Zealand Marketing Academy Conference, 2004)
    This paper examines the impact of service orientation (SO) on relationship quality, and its consequences for consumer behaviour in the travel industry. Specifically consumers' positive behavioural intentions, perceptions ...