Browsing General by Author "Louviere, Jordan"

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Browsing General by Author "Louviere, Jordan"

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  • Louviere, Jordan; Flynn, Terry; Carson, Richard (Public Knowledge Project - Open Journal Systems, 2010)
    We briefly review and discuss traditional conjoint analysis (CA) and discrete choice experiments (DCEs), widely used stated preference elicitation methods in several disciplines. We pay particular attention to the origins ...
  • Auger, Patrice; Devinney, Timothy; Louviere, Jordan; Burke, Paul (Elsevier, 2010)
    This paper examines the role that social attributes?environmental and labour conditions?play in product choice across a range of developed and emerging economies. We use a multi-attribute design to force consumers to not ...
  • Bateman, Hazel; Louviere, Jordan; Thorp, Susan; Islam, Towhid; Satchell, Stephen (Wiley, 2010)
    We conducted a choice experiment to investigate whether retirement savers follow simple portfolio theory when choosing investments. We modeled experimental survey data on 693 participants using a scale-adjusted version of ...
  • Islam, Towhid; Louviere, Jordan; Burke, Paul (Elsevier, 2007)
    This paper examines the impact of attribute presence/absence in choice experiments using covariance heterogeneity models and random coefficient models. Results show that attribute presence/absence impacts both mean utility ...
  • Burke, Paul; Huybers, Twan; Islam, Towhid; Louviere, Jordan; Wise, Chelsea; Burton, Chris (Cognizant Communication Corporation, 2010)
    Preferences of tourists and visitors are varied in a number of markets, making it difficult for managers to understand how underlying segments might respond to changes in service offerings. Market segments differ in ...
  • Louviere, Jordan; Rungie, Cam; Coote, Leonard (Public Knowledge Project - Open Journal Systems, 2011)
    We propose and describe a comprehensive theoretical framework that integrates choice models and structural equation models. Referred to as ?structural choice modelling,? the framework easily combines data from separate ...