Abstract:
The aim of this paper is to explore the use of
information technology (IT) in a small start-up to
determine the perception of the usefulness of IT.
Data collection was undertaken via semi-structured
interviews and an open-ended questionnaire with
several employees. The results were mapped to the
Technology Acceptance Model help determine how
these organisation's use and view IT. It was found
that the 'perceived usefulness' and 'ease of use' of
IT do playa big role when starting a small business.