Abstract:
Promoting CAM research: Encouraging a wider context: The exponential growth in the use and practice of CAM has fuelled a drive to advance the evidence-base for these medicines to allow consumers to make informed choices about their health. Indeed, we are currently witnessing an exciting expansion in complementary and alternative medicine research and any reader who has conducted mainstream database searches over the last few years to locate literature on the broad topic of CAM will no doubt be familiar with this expansion - every year seems to produce an even greater number of newly published papers in the area.