Antecedents and outcome relationship value - Evidence from Vietnam

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Show simple item record Nguyen, Dinh en_US Nguyen, Trang en_US Barrett, Nigel en_US
dc.contributor.editor NA en_US 2012-02-02T11:11:31Z 2012-02-02T11:11:31Z 2008 en_US
dc.identifier 2008001948 en_US
dc.identifier.citation Nguyen Dinh, Nguyen Trang, and Barrett Nigel 2008, 'Antecedents and outcome relationship value - Evidence from Vietnam', , Industrial Marketing and Purchasing Group, Uppsala, Sweden, , pp. 1-7. en_US
dc.identifier.issn - en_US
dc.identifier.other E1 en_US
dc.description.abstract This study explores key antecedents and an outcome of relationship value between manufacturers and distributors in the tile industry in a transition market - Vietnam. Using a sample of 317 distributors in the South of Vietnam, we found that relationship value is a key factor that drives the performance of distributors. In addition, product quality, information services, and delivery performance are key factors that nurture the value of relationships between manufacturers and distributors. These findings confirm the role of relationship value in transition economies. en_US
dc.language en_US
dc.publisher Industrial Marketing and Purchasing Group en_US
dc.relation.isbasedon en_US
dc.title Antecedents and outcome relationship value - Evidence from Vietnam en_US
dc.parent IMP Group Website Papers: Proceedings of the 2008 IMP Group Conference en_US
dc.journal.volume en_US
dc.journal.number en_US
dc.publocation Uppsala, Sweden en_US
dc.identifier.startpage 1 en_US
dc.identifier.endpage 7 en_US BUS.School of Marketing en_US
dc.conference Verified OK en_US
dc.for 150500 en_US
dc.personcode 040481 en_US
dc.personcode 0000022460 en_US
dc.personcode 750020 en_US
dc.percentage 100 en_US Marketing en_US
dc.classification.type FOR-08 en_US
dc.edition en_US
dc.custom IMP Conference en_US 20080904 en_US
dc.location.activity Uppsala, Sweden en_US
dc.description.keywords Relationship value, Distributor Performance, Vietnam en_US
dc.staffid 750020 en_US

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