Using the service encounter to facilitate regulatory change

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Show simple item record Hackman, Katarina en_US
dc.contributor.editor en_US 2012-02-02T11:02:42Z 2012-02-02T11:02:42Z 2006 en_US
dc.identifier 2008001210 en_US
dc.identifier.citation Hackman Katarina 2006, 'Using the service encounter to facilitate regulatory change', John Wiley & Sons Ltd., vol. 15, no. 3, pp. 145-152. en_US
dc.identifier.issn 1086-1718 en_US
dc.identifier.other C1UNSUBMIT en_US
dc.description.abstract The recent spate of corporate collapse and compliance transgressions has increased the amount of regulations that organizations must implement successfully. This paper examines the challenges of implementing regulatory change using the example of the introduction of Financial Services Reform (FSR) for general insurers in Australia specifically considering the impact on customers. FSR introduced a consistent framework of consumer protection across the general insurance industry. However, it also shifted responsibility for decision making about the purchase of insurance to customers in varying degrees. The question was how to engage customers positively when: first, they were required rather than invited to change; second, they had increased responsibility for decisions about purchasing insurance; and third, when regulatory change in general is considered by the customer not to add value. A case study is provided of how Insurance Australia Group (IAG) successfully used the service encounter as a vehicle to educate the customer about FSR, assist them with their new decision-making responsibilities and support the realization of the intended value. en_US
dc.language en_US
dc.publisher John Wiley & Sons Ltd. en_US
dc.title Using the service encounter to facilitate regulatory change en_US
dc.parent Strategic Change en_US
dc.journal.volume 15 en_US
dc.journal.number 3 en_US
dc.publocation United Kingdom en_US
dc.identifier.startpage 145 en_US
dc.identifier.endpage 152 en_US BUS.The Dean's Unit en_US
dc.conference Verified OK en_US
dc.for 150300 en_US
dc.personcode 100824 en_US
dc.percentage 100 en_US Business and Management en_US
dc.classification.type FOR-08 en_US
dc.edition en_US
dc.custom en_US en_US
dc.location.activity en_US
dc.description.keywords NA en_US
dc.staffid en_US
dc.staffid 100824 en_US

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