National Parks, Tourism and Marketing

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Show simple item record Wearing, Stephen en_US
dc.contributor.editor en_US 2010-05-28T09:55:35Z 2010-05-28T09:55:35Z 2008 en_US
dc.identifier 2008002450 en_US
dc.identifier.citation Wearing Stephen 2008, 'National Parks, Tourism and Marketing', Parks and Leisure Australia, vol. 11, no. 4, pp. 29-33. en_US
dc.identifier.issn 1446-5604 en_US
dc.identifier.other C1UNSUBMIT en_US
dc.description.abstract This article explores the relationship between national parks, tourism, marketing and promotion, both conceptually and practically. It examines the structure and nature of the relationship between these areas. The implications of tourism, and particularly ecotourism's worldwide growth, have been significant for national parks, particularly in Australia, where national parks are a crucial asset for building a sustainable tourism industry. Australia has an image among international markets as a clean, green destination and some of our most important tourism icons (such as Uluru and the Great Barrier Reef ) are within national parks. In fact, almost half of all international tourists to Australia currently visit a national park during their trip (more if the Great Barrier Reef Marine Park is included). If the tourism industry is to meet its future potential, then it is essential that these important attractions are funded adequately, provide quality visitor experiences and are promoted appropriately. en_US
dc.language en_US
dc.publisher Parks and Leisure Australia en_US
dc.relation.isbasedon en_US
dc.title National Parks, Tourism and Marketing en_US
dc.parent Australasian Parks and Leisure Journal en_US
dc.journal.volume 11 en_US
dc.journal.number 4 en_US
dc.publocation Bendigo, Victoria en_US
dc.identifier.startpage 29 en_US
dc.identifier.endpage 33 en_US BUS.School of Leisure, Sport and Tourism en_US
dc.conference Verified OK en_US
dc.for 160402 en_US
dc.personcode 856692 en_US
dc.percentage 100 en_US Recreation, Leisure and Tourism Geography en_US
dc.classification.type FOR-08 en_US
dc.edition en_US
dc.custom en_US en_US
dc.location.activity en_US
dc.description.keywords NA en_US
dc.staffid en_US
dc.staffid 856692 en_US

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