Browsing Journal Articles by Author "Devinney Timothy"

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Browsing Journal Articles by Author "Devinney Timothy"

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  • Using best-worst scaling methodology to investigate consumer ethical beliefs across countries 
    Auger Patrice; Devinney Timothy; Louviere Jordan (Springer, 2007)
    This study uses best-worst scaling experiments to examine differences across six countries in the attitudes of consumers towards social and ethical issues that included both product related issues (such as recycled packaging) ...
  • What will consumers pay for social product features? 
    Auger Patrice; Burke Paul; Devinney Timothy; Louviere Jordan (Springer, 2003)
    The importance of ethical consumerism to many companies worldwide has increased dramatically in recent years. Ethical consumerism encompasses the importance of non-traditional and social components of a company’s products ...